Workshop

Marketing and Distribution Workshop

Co-presented with:
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The 2025 MENA Film Festival Marketing and Distribution Workshop guides emerging and mid-career filmmakers, film producers and others through advanced marketing and distribution skills. Ana Belén of Suimanga Films helps participants explore essential strategies for effectively promoting their films and reaching wider audiences. You will gain key insights on how to develop a personalized action plan for marketing and distributing your projects, including how to identify target audiences and develop effective marketing strategies; explore various distribution channels, including film festivals, online platforms, and theatrical releases; and gain insights into building a brand and creating a buzz around your film. You will also have ample dedicated time to ask any pressing questions!

Screening

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Land Greetings

Moderator

Emcee

Meet our Jury

Panelists

Speaker

Ana Belén Asfura

she/her

Chilean-Palestinian Film Producer based in Vancouver. Her company Suimanga Films has represented projects in their co-production, finance, and distribution agreements in several film markets around the world. As an International Film Consultant, she has designed and planned distribution and marketing strategies for films and film institutions in Europe, Latin America, Africa, the US, and Canada.

She has served as a Consultant for Doclisboa and Bolivia Lab. She has also worked as a Digital Content Specialist for Sony Pictures Entertainment, Encore+ (Canada Media Fund) and Univision. Additionally, she has been an Evaluator for film funds in Chile, Ecuador, and IBERMEDIA, and Juror at the Uganda Film Festival. In 2022, she became an EAVE graduate, and in 2023, was part of the Berlinale Talents Programme.

She also leads Suimanga Films' international program 'Impact Production Hub' supported in 2023 by the Vancouver International Film Festival (VIFF) and serves on the board of the MENA Film Festival in Vancouver.

Performance

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Catering
 and Gifts
 provided by:
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Thursday, January 30, 2025
 |
4:00 pm
 | 
 Mins
DOORS: 
Reception: 
3:30 PM
Online Only
VIFF Centre
Online Only
19+